The strength of the mind and of movement

Original Club: When Training Becomes an Anthem to Your Uniqueness Sidea (S): I have to [...]

Home & Garage Fitness

Together we develop your home or garage gymSend us the floor plan of your space [...]

Hip Thrust: Full Analysis

Hip Thrust, an evolution of the free-body hip extension, is now the must-have exercise for [...]

Circular Strength: The Training That Anticipated the Future

Strength That Flows in Every Direction For decades, strength training has been understood in linear [...]

Smith Machine in Integrated Functional Training: The Added Value of Sidea’s All-in-One Racks

Sidea, Functional Training, and European Leadership In the European landscape of strength and conditioning equipment, [...]

On-Demand Fitness and Micro-Gyms: Design Your Tailor-Made Workout Space

Have you ever thought about how much time we waste on traffic, parking, and changing [...]

Sidea: The Italian Leader in Functional Training – From Design to Delivery

Sidea: Italy’s Leading Brand in Functional Training Equipment – Indoor and Outdoor Sidea is Italy’s [...]

Force and performance vectors

Force and performance vectors In the world of sports training, we often speak of strength [...]

Sidea at FIBO 2025: global leadership in functional training confirmed

A month after the conclusion of FIBO in Cologne, the world’s most prestigious trade fair [...]

Interview with Fabio Zonin – COO of the American company specializing in physical training

From 2025, Sidea will become the official European distributor of StrongFirst® Kettlebells. We interviewed Fabio [...]

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